Bad Boy Mowers named Tractor Supply's top vendor of 2025

Tractor Supply Company has named its top vendor partners for 2025, which the company recognized during its recent annual Partnership Conference in Nashville.

Tractor Supply says companies were selected based on factors like collaboration, service and commitment to providing high-quality products that support its rural-centric "Life Out Here" motto.

Seth Estep, Executive Vice President, Chief Merchandising Officer at Tractor Supply: “Our vendors' innovation, dedication and support are key components in our ability to exceed customer expectations year after year. In 2025, these partners truly went the country mile, helping us achieve another milestone year, and we are honored to celebrate their contributions.”

Bad Boy Mowers earned the top honor of Company Partner of the Year. Bad Boy was selected for its role in leading Tractor Supply to a record-breaking year in outdoor power equipment. TSCO says the brand helped deliver value for customers while developing creative supply chain solutions that improved supply and inventory allocation. Based in Batesville, Arkansas, TSCO says Bad Boy was the first brand to introduce zero-turn mowers to rural landowners and homeowners at an attainable price. Since launching in 2002, Bad Boy has expanded into tractors, handheld tools and UTVs.